Pricing
Plans for individuals and teams.
Free · 5 messages a day to try Merdot AI. Paid plans start at Plus and add higher limits, images and voice. Every plan runs on Merdot 1.0, Merdot's own model, in every major Indian language.
Yearly is billed once a year · 12 months for the price of about 11.
Free
Try Merdot AI with a small daily allowance
Best for · Trying Merdot AI · everyday quick questions
- 5 messages a day
- No image generation, voice, files or web search
- Every major Indian language
Plus
One brandOne brand, run by AI · posts, scheduling, analytics, and replies you approve
Best for · A shop, clinic, creator or restaurant
INR · inclusive of all taxes
- One brand, run by AI
- 1 brand · 2 channels (Instagram and Facebook Page)
- 40 platform posts a month
- Scheduling · analytics per account and per post (followers, reach, profile views, engagement, likes, comments, saves, shares)
- Comment replies drafted for you · you approve each one
- Standing agents · up to 3
Pro
Most PopularYour marketing team · five channels, auto-reply, image generation
Best for · A serious brand
INR · inclusive of all taxes
- Your marketing team · heavy daily use for one brand
- 1 brand · 5 channels (adds X, YouTube and LinkedIn)
- 100 platform posts a month
- Auto-reply · new Instagram comments answered within about a minute · 600 AI replies a month, 100 of them on X
- Image generation for posts
- Standing agents draft and schedule posts for you · every post waits for your approval
- Unlimited standing agents · priority support
Business
TeamsEvery brand you run · 3 brands, 15 channels, 3 seats, approvals
Best for · Agencies and multi-outlet businesses
INR · inclusive of all taxes
- Every brand you run · heavy use across 3 brands
- 3 brands · 15 channels · 3 seats
- 600 platform posts a month
- Auto-reply · new Instagram comments answered within about a minute · 2,500 AI replies a month, 500 on X
- Approval workflow and a brand kit per brand
- Unlimited standing agents
- Named contact and priority support
Business Plus
Agency scaleAgency scale · 10 brands, 30 channels, 8 seats, listening
Best for · Agencies at scale
INR · inclusive of all taxes
- Agency scale · heavy use across 10 brands
- 10 brands · 30 channels · 8 seats
- 1,500 platform posts a month
- Auto-reply · new Instagram comments answered within about a minute · 6,000 AI replies a month, 1,200 on X
- Brand listening with Merdot Track
- Unlimited standing agents
- Dedicated success manager
Enterprise
CustomFor larger organisations that need custom volume, security review and a dedicated team.
Custom pricing
Annual agreement · invoiced in INR
- Brands, channels and seats sized to your organisation
- Custom AI employees and agents built with your team
- Single sign-on, data processing agreement and security review
- Dedicated account manager and priority support
- Invoicing, purchase orders and GST billing
Brands and accounts · one brand is a workspace with up to 3 connected accounts (Instagram, Facebook Page, YouTube, LinkedIn).
Extra brand · ₹2,500 a month adds 1 brand and 3 connected accounts on Business and Enterprise · contact us.
Add-ons
More agents, more listening
Add to any plan that allows it · billed monthly with the plan, cancel anytime. The X top-up is a one-time purchase.
Growth Agents· ₹999/mo
Five ready-made agents that keep your accounts active · content calendar, trend spotter, weekly recap and more.
Plus and above · INR, inclusive of all taxes
Business Agents· ₹2,499/mo
Everything in Growth plus competitor watch, lead follow-ups and reports for a team.
Pro and above · INR, inclusive of all taxes
Custom agent · built by Merdot· ₹5,000/mo
Tell us what it should do and when · Merdot builds and runs it for you. Business and Enterprise.
Business and Enterprise · INR, inclusive of all taxes
X listening · 1,500· ₹1,999/mo
Read up to 1,500 X mentions a month · replies drafted by Merdot. 1,500 X mention reads a month.
Pro and above · INR, inclusive of all taxes
X listening · 5,000· ₹6,999/mo
Read up to 5,000 X mentions a month · for busy accounts. 5,000 X mention reads a month.
Pro and above · INR, inclusive of all taxes
X top-up · 10,000· ₹13,999 one-time
10,000 extra X mention reads, used whenever you need them · no renewal. 10,000 X mention reads.
Pro and above · INR, inclusive of all taxes
Extra brand· ₹2,500/mo
One more brand workspace with 3 connected accounts.
Business and Enterprise · INR, inclusive of all taxes
Questions
Pricing FAQ
- The Free plan includes 5 messages a day to try Merdot AI, in every major Indian language. It does not include image generation, voice, files or web search. Signed-out visitors get 2 messages a day. Upgrade any time for higher limits and the Deep and Max tiers.
Enterprise
Need more than the top plan? Get a quote.
Custom brands, connected accounts, seats and volumes · SSO and admin controls · annual invoicing in INR · data in India. Tell us the shape of it; we verify your details and a person replies within 24 hours.